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Business strategies

Retail Therapy

May 01 2009 | By American Salon Staff
RAISING RETAIL Retail sales play an important part in the Blo Salon experience. The award-winning Blo Salon, located in Raleigh, NC, attributes...
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Bright Idea

Apr 01 2009 | By Lotus Abrams
EVA SCRIVO, the owner of two eponymous Manhattan salons, rewarded her top 200 clients by offering them the chance to become one of 100 VIP members, with a choice of Golden Curl or...
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Web Browser

Apr 01 2009 | By American Salon Staff
When Pureology discovered from its market research that 63 percent of Americans use the Internet to search for products and 61 percent use it to visit a brand, the company decided to...
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It's in the Cards

Apr 01 2009 | By American Salon Staff
To keep her eco-friendly brand consistent and memorable, Ana Kitova, owner of Luxe in Lancaster, PA, sought the expertise of graphic Web designer Melissa Tritt to help with the business card...
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Big Fish, Small Pond

Apr 01 2009 | By Nicole Palmieri
Casper, WY, is located at the foot of the Casper Mountain, part of the Laramie Mountain Range. Although it is small by national standards, the town is a regional center for banking,...
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Exclusive Enclave

Apr 01 2009 | By Lori Morris
With his busy travel schedule (among other things, he tours with Madonna), stylist Andy Lecompte was originally skeptical about opening a namesake salon. When partner Leanne Citrone, whom he...
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Signature Service

Apr 01 2009 | By Lori Morris
Cashmere isn't just for sweaters and scarves anymore. At EIJI SALON in New York City, the new Cashmere Hair Treatment uses the same natural keratin fibers found in cashmere to leave hair...
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Retail Therapy

Apr 01 2009 | By American Salon Staff
While most people go to the grocery store simply to pick up necessities for the week, Mark Goodman, the owner of The Hair-Designers in Hilton Head Island, SC, turns every trip to the...
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Shear Brilliance

Apr 01 2009 | By American Salon Staff
When Dee Adames showed America her "shear genius" by winning the title on Bravo's TV series, it was clear she should take her passion and talent for hair artistry to the public. In December...
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Our Town

Apr 01 2009 | By Nicole Palmieri
1. Freya Freya is owned by seven hairstylists and co-workers who decided they wanted to open a hair salon that had the comfortable and welcoming feel of a tight-knit...
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