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Business strategies

Promotion for Pennies

Jul 01 2008 | By Lotus Abrams
Don't have the budget to hire a marketing or public relations expert to promote your salon? Do it yourself by tapping into your creativity instead of your savings account, says Debbi Kickham...
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Comeback Kid

Jul 01 2008 | By Marianne Dougherty
Beauty and style expert Christopher Hopkins, aka "The Makeover Guy," has just written a book that could help you offer advice to baby boomers concerned about looking their best. Staging Your...
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Members Only

Jul 01 2008 | By Lotus Abrams
One of the best ways to attain a devoted clientele is to start a loyalty or membership program to reward clients for purchasing retail products, completing service visits, referring new...
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It's in the Cards

Jul 01 2008 | By Lori Morris
California-based makeup artist and hairstylist Armando Sarabia recently updated his business cards to better reflect his services. Sarabia, who specializes in weddings, came up with the...
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Big Fish, Small Pond

Jul 01 2008 | By Nicole Palmieri
Originally named Turkeytown due to the presence of wild turkeys in the area, New Providence, NJ, was renamed in 1759 when the balcony of a Presbyterian church collapsed without causing a...
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Color Connoisseur

Jul 01 2008 | By Lotus Abrams
ROBERT JAMES COLOR Haircuts aren't on the menu at Robert James Color, a new hair studio in San Francisco's Nob Hill neighborhood devoted to haircolor, hair and scalp...
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Signature Service

Jul 01 2008 | By Lori Morris
Customers from all over the West Coast are heading to TEN PACHI SALON in Seattle to get a Digital Perm, a cousin of Japanese thermal reconditioning. During the treatment, hair is wrapped...
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At Your Service

Jul 01 2008 | By Rachel Aguiar
"It's all about the customer." You've probably heard this phrase many times. In fact, you may have centered your entire business philosophy on these words—but can the same be said...
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The Glamorous Life

Jul 01 2008 | By Lotus Abrams
EVA SCRIVO SALON SALON Injecting a shot of glamour into Manhattan's NoHo neighborhood, the new flagship home of the Eva Scrivo Salon opened in April, boasting a 3,...
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Signature Service

Jun 01 2008 | By Natalie Gonzalez
At The Chocolate For Your Body SPA in Chicago clients can indulge in a sweet treat without feeling guilty. The Chocolate Signature Manicure and Pedicure is a five-step procedure that...
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