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Business strategies

Performance Art

Jul 01 2009 | By Lotus Abrams
Neill Corporation Creative Director Michael Baker has just launched a new tool to help hairdressers create the best possible guest experience—5x5: The Stage, a video presentation on an...
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It's in the Cards

Jul 01 2009 | By Lotus Abrams
Stuart Gavert, co-owner of the Beverly Hills, CA-based Gavert Atelier, wasn't sure he liked his graphic designer's business card design when he first saw it, but it grew on him. "The salon is so...
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Big Fish, Small Pond

Jul 01 2009 | By Nicole Palmieri
Originally inhabited by Native Americans, Saginaw, MI, was given its name by the Ojibwe tribe, who drove out the area's earlier inhabitants, the Sauk (the word saginaw is believed to mean "where...
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Intelligent Design

Jul 01 2009 | By Lori Morris
HANDY WORK Even the most beautiful salons often have boring manicure areas. While good service is essential to keeping clients loyal, great design can get them in...
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Retail Therapy

Jul 01 2009 | By Rachel Aguiar
 GAME PLAN   Three-13 Salon, Spa & Boutique's retail strategy involves product focus—and a little friendly competition. When Three-13 Salon, Spa & Boutique first...
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Tech Savvy

Jul 01 2009 | By Lori Morris
MODE SALON Microsoft workers can now easily go from geek to chic with the opening of Mode Organic Salon at the company's Redmond, WA, headquarters. The first beauty...
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Our Town

Jul 01 2009 | By Nicole Palmieri
Columbus, Ohio, known as The Discovery City, is home to several large colleges and universities, popular retail stores and restaurants and hip salons. Nicole Palmieri found four that help clients...
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Bright Idea

Jul 01 2009 | By Lori Morris
GARY LAMBERT, owner of an eponymous Aveda salon in Winter Park, FL, is using social media to fill his appointment book. His team created a Gary Lambert Salon Twitter account to post salon news and...
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Bright Idea

Jun 01 2009 | By Lotus Abrams
PATRICK MCIVOR, owner of Patrick McIvor Color Studio in Bethlehem, PA, and Studio Two in Allentown, PA, has created a booklet called 50 Ideas That Make Your Hair Better, designed to bring in new...
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Looking on the Bright Side

Jun 01 2009 | By Lotus Abrams
Like many U.S. salons, the Paris Parker group of salons and spas in Southeast Louisiana has seen a decrease in service sales, with many customers choosing to wait an extra four to six weeks between...
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