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Business strategies

Bright Idea

Jul 01 2009 | By Lori Morris
GARY LAMBERT, owner of an eponymous Aveda salon in Winter Park, FL, is using social media to fill his appointment book. His team created a Gary Lambert Salon Twitter account to post salon news and...
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Boy's Club

Jul 01 2009 | By Rachel Aguiar
John Allan is the quintessential New York guy. He has the clothes, the accent—not to mention four members-only men's salons in Manhattan. So why has the male grooming pioneer opened a club in...
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Web Browser

Jul 01 2009 | By Lotus Abrams
 SOCIAL SITE   Arrojo Studio aims to bring stylists together with its re-launched education site. Arrojo Studio has taken advantage of the many advances in social networking...
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Performance Art

Jul 01 2009 | By Lotus Abrams
Neill Corporation Creative Director Michael Baker has just launched a new tool to help hairdressers create the best possible guest experience—5x5: The Stage, a video presentation on an...
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It's in the Cards

Jul 01 2009 | By Lotus Abrams
Stuart Gavert, co-owner of the Beverly Hills, CA-based Gavert Atelier, wasn't sure he liked his graphic designer's business card design when he first saw it, but it grew on him. "The salon is so...
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Big Fish, Small Pond

Jul 01 2009 | By Nicole Palmieri
Originally inhabited by Native Americans, Saginaw, MI, was given its name by the Ojibwe tribe, who drove out the area's earlier inhabitants, the Sauk (the word saginaw is believed to mean "where...
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Intelligent Design

Jul 01 2009 | By Lori Morris
HANDY WORK Even the most beautiful salons often have boring manicure areas. While good service is essential to keeping clients loyal, great design can get them in...
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Retail Therapy

Jul 01 2009 | By Rachel Aguiar
 GAME PLAN   Three-13 Salon, Spa & Boutique's retail strategy involves product focus—and a little friendly competition. When Three-13 Salon, Spa & Boutique first...
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Taste of Italy

Jun 01 2009 | By Lotus Abrams
When conceiving of a theme for their new salon in Newtown, PA—The Capelli Shop—co-owners Joey Festa and Matt DiBartolo looked to their Italian heritage for some inspiration. They chose...
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Eva Scrivo Salon

Jun 01 2009 | By Lotus Abrams
The newest beauty destination in Manhattan's Meatpacking District, known for its hip nightclubs, trendy eateries and cutting-edge fashion boutiques, is Eva Scrivo's eponymous salon, complementing her...
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