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Enter Redken's Runway Reinvention Contest!

Redken Creative Consultant Guido created the above look for the fall '09 Prada show in Milan—think you can reinvent it into something a little more wearable for your clients? If so, you'll want to enter Redken's Runway Reinvention Styling Contest for a chance to win a week-long trip to New York City from January 31 to February 6, 2010 to work on an American Salon photo shoot!

Redken wants to see your interpretation of Guido's look, so feel free to modify it, tone it down and give it your own unique spin to create a look your clients will love. The rules are simple: Use at least one current Redken product to prep the hair and at least two Redken styling products to finish the look, then send in three color photographs, a step-by-step guide to your technique, and 150 words on how you envision your client wearing the look. But hurry, you only have until October 31st to enter! For more details on how to enter, visit Redken.com/RunwayReinvention

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Lori Morris

Lori Morris