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Farouk Systems CHI Touch Dryer Debuts on the Celebrity Apprentice

Shami with guests, including Miss Texas USA Brittany Booker

American Salon's May issue featured Historymaker, Farouk Shami keeps on celebrating his success. The founder and chairman of Farouk Systems recently hosted more than 250 guests at his home in The Woodlands, Texas, to watch The Celebrity Apprentice on which Shami was a guest judge and the innovative CHI Touch Dryer made its national consumer debut.

“The episode turned out fantastic, and it was incredible to see the two very different ideas each team had for the promotion of the CHI Touch, the world’s first touch screen hair dryer,” said Shami.

The Apprentice stars that got to promote the CHI Touch Dryer for Farouk Systems were late-night legend Arsenio Hall, pop star Clay Aiken, comedienne Lisa Lampanelli, star of “Real Housewives of New Jersey,” Teresa Giudice and, Farouk’s personal favorite, singer and actress Aubrey O’Day.

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About the Author

Jolene Turner

In addition to serving as senior editor for American Salon, Jolene Turner is responsible for spearheading the publication's digital media activities. Turner writes and researches topics related to hair and skincare, from new technological advancements to what salon owners are doing to make their businesses a success. Outside of work, Jolene volunteers for the NYC-based non-profit Anjellicle Cats Rescue and writes and performs comedy theater.