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Business Strategies

L’Oréal USA PPD Wins a Forrester Groundswell Award

Nov 02 2011 | By Contributor
L’Oréal USA Professional Products Division (PPD) was awarded a Forrester Groundswell Award in the category of “Business to Business: Spreading” for its salon Facebook program. The program empowers...
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Anti-Diversion Q&A with Gerardo Ludert, Director of Legal Department at Moroccanoil

Jun 27 2011 | By Contributor
What, if anything, can you tell us about the progress of the pending lawsuits against the retailers selling diverted product? First I would like to say that legal battles are always painful...
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Make Up For Ever Expands Artist Discount Program

May 24 2011 | By Contributor
  Make Up For Ever is extending their ‘Backstage Card Program.’ Originally created to offer product discounts for make up artists, the program will now provide beauty professionals with...
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Privé Products Announces Business Education Course

Apr 27 2011 | By Contributor
Camala Andersson-Casco of Changes Salon and Day Spa in Walnut Creek, CA Privé Products is hosting a two-day intensive class on business education for salon and spa owners. The course will...
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Wendy Watkins Says: Adjust Your Focus!

Feb 22 2011 | By Contributor
“The key to success is to focus our conscious mind on things we desire not things we fear.”   Brian Tracy I love having a focal point in my life. Each year I set my sights on specific...
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How Does Your Salon Prepare for the Holiday Season?

Aug 16 2010 | By Lotus Abrams
Salon owners and managers, we want to hear from you! How do you help your clients get through the busy holiday season? Offer special promotions or retail items to boost retail sales and help clients...
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Boom Boom Brow Bar Launches Website for Pros

Aug 03 2010 | By Contributor
Vigliotti's training guide for waxing. Boom Boom Brow Bar makes it easier than ever to add brow services to your salon menu and put cash in your pocket with its new professional site. The easy-...
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An Example of Clever Marketing

Jul 14 2010 | By Nicole Altavilla
The VP Salon postcard While I was standing on the platform at the train station this morning waiting to board a NJ Transit train to work, a woman walked up to me and handed me a postcard. I am...
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CMJ Designs Hosts Free Seminar for Salon Iris Software Users

May 03 2010 | By Contributor
On May 16, 2010 CMJ Designs will hold its third annual Spring Seminar at the Hyatt in Scottsdale, AZ, for users of its Salon Iris software, a program that allows salon owners to schedule...
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Serious Business Conference in New Orleans Inspires

Feb 08 2010 | By Lotus Abrams
I recently attended Neill Corporation's Serious Business: Soundbyte Wisdom conference in New Orleans at the Roosevelt Hotel, an inspiring event intended to provide Neill's customers and vendors with...
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