New Prodcucts

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1. CINDERELLA HAIR

The focus at Cinderella Hair is 100-percent human-hair extensions. However, realizing the need for specialty extensions, the company developed Profibre in 51 colors and braids in 13 colors. All 20 inches long, the extensions are available in nonfading colors including Silver, Oyster, Platinum, Snow White and Porcelain to help create any special look. 800/332-9246



2. JOICO

Stop the clock with the revolutionary new Joico re:nu AGE DEFY System. With passing time, hair loses density, shine and strength, and more gray appears each day. Now, thanks to re:nu, these signs of aging hair can be reversed. This haircare system gives salon professionals a unique and indispensable tool for helping clients' hair look and feel vital and youthful. joico.com



3. ENJOY PROFESSIONAL HAIRCARE

Enjoy Dry Wax is a unique pliable, workable and moveable styling wax. It's designed to separate, piece and add texture to hair while eliminating frizz. Great for smoothing out and controlling hair without the greasy feeling, Enjoy Dry Wax provides medium hold minus the buildup. With a subtle mango and grapefruit fragrance, it leaves hair in control with a light shine. enjoyhaircare.com



4. THERMAFUSE

For unsightly dandruff and the accompanying itchy, dry scalp and flakes, it's award-winning ThermaFuse ThermaDan to the rescue. Its highly effective formula consists of FDA-approved active ingredients and nourishing therapeutic botanicals that work overtime to relieve the discomfort and flakes associated with dry scalp. thermafuse.com



5. FHI HEAT

FHI Heat's powerful new aerodynamically designed Nano Salon Pro 2100 Turbo Blow Dryer offers 25 percent more air velocity than other heavy-duty AC motor dryers. This ultrasmooth and quiet dryer contains tourmaline crystals that enhance the ionic effect while producing gentle, moist heat. FHI Heat has increased the power without increasing the weight or noise. fhiheat.com



6. KMS CALIFORNIA

It's easy to look like you spent a day at the beach anytime, anywhere thanks to the new KMS California Hairplay Sea Salt Spray. Infused with salt from the Dead Sea, grape and peppermint, this special texturizing product gives you the freedom to recreate the look and feel you get from spending the day at the beach: tousled, sexy hair with fullness. kmscalifornia.com



7. HAIRART

Reach for the H3000 Wet & Dry flat iron by HairArt to style, lock in moisture and prevent frizz. Top vents allow water to evaporate, making it ideal for use on either wet or dry hair. A portion of the net proceeds from the sale of the product benefit the National Breast Cancer Foundation. 800/HAIRART



8. VITALE PRO

The solution for thirsty hair, Vitale Pro introduces Quench Moisturizing Conditioner. This new conditioner provides therapy to dry hair by restoring essential oils and helping it retain moisture. Quench Moisturizing Conditioner is electrolytically balanced to improve hair's natural sheen, flexibility and elasticity. vitalepro.com



9. YOUR NAME PROFESSIONAL BRANDS

The matte story is big news for fall. Capitalizing on the trend, Your Name Professional Brands introduces six shades of SuperWear Creme Shadow. A pioneer in color technology, SuperWear Creme Shadow is rich in polymer-coated pigments to deliver a remarkably lush, long-wearing finish. The shadow applies effortlessly and endures beautifully without creasing, smudging or smearing. yournamepro.com



10. KEUNE HAIRCOSMETICS

Preserve color-treated hair with the new Keune Color Brilliance Conditioning Spray. The spray imparts incredible shine, while a Color Sealing Complex provides maximum color protection against UVA and UVB damage. Color-treated hair will look as vibrant as the day it was first colored.
www.keune.com