In more ways than one, social media has reinvented the salon business. A good photo on any given social platform can boost your following, and in turn, boost revenue. With a digital portfolio in the palm of your hands, it only makes sense to sharpen up your photography skills with a master class taught by industry greats.
Hosted by hair stylist and photographer Damien Carney (@damiencarneypro), makeup artist Joanne Gair (@joannegair) and wardrobe stylist Nikko Kefalas (@nikkokefalas), the two-day program offers a look-and-learn approach for hairdressers, makeup artists and wardrobe stylists looking to grow and develop their photographic skills at all levels. We talked with Carney to learn a little more about the class, what attendees will take away, and why he thinks there's always room to grow.
Q Who would this class benefit?
A Anyone wishing to experience the world of hair through a photographic lens. It will help and guide those wanting to create unique and personalized hair collections that stand out from the crowd. The images can be used for self branding, entering photo competitions and submitting images to both fashion and trade magazines. The program is designed for all levels—beginner to advanced—and we want to help, support and guide attendees through the art of taking a good photo.
Q What can attendees expect to learn?
A Attendees will take a great deal of information away from the class, including organizing the structure and creative process of an editorial shoot, controlling creative "chaos" and developing a concept from scratch. We will also cover how to develop a team in your area and where to connect with like-minded photographers, make up artists and stylists. If that's not enough, we will cover model contracts, usage rights, retouching, controlling your budgets and lack thereof. We really cover it all.
Q What would you say to someone who feels like they have too much experience to take a class?
A I would say that having the ability to witness team work at this level is rare. When I say that, I mean both Gair and Kefalas have been creative directors for major fashion houses and editorial magazines. They bring a wealth of knowledge to the table and are very open about mentoring and sharing everything they know. No matter how much experience we have, every shoot has different energy, dynamics, concepts. In short we want our attendees to be armed for any situation because it's rare that any given shoot will be similar to another. No one can have "too much" experience—it's all about the right team, chemistry, dynamics and always creating memorable images.
- Location: New York City
- Who: Artists of all levels
- Price: $950.00 for two days
- When: October 22-23 & November 12-13
- To reserve a spot and for more information contact: firstname.lastname@example.org
About: With a keen eye for detail and the ability to showcase a person's natural assets, Carney has amassed a portfolio reflecting a virtual "Who's Who" in fashion and beauty. Music and film stars such as Ryan Gosling, Grace Jone, Olivia Munn, Krysten Ritter, Beth Riesgraf, Trudie Styler, super models including Abbey Lee, Magdalena Frackowiak, Liberty Ross, Jodie Kidd, and Karen Mulder are just a few of the "A - List" celebrities and tip models who turned to Carney to create their image-defining hairstyles.
About: Nikko Kefalas’s innovative and creative style has gained him recognition among fashion’s most elite photographers, designers, and talent. He personifies“Style” and is recognized as an avant-garde fashion and celebrity stylist. Heis one of the few who can develop unique and cutting edge images while workingwithin the guidelines of both editors and clients.
About: Joanne Gair is an artist and image maker who has emerged as the premiere make-up artist/body painter in the world. Originally from New Zealand, Gair had a keen interest in art photography and exploring different mediums, which is what eventually led her down the path as an illusionist and to the United States. As a make-up artist and body painter, Gair has worked worldwide with the top photographers, directors, super models and celebrities. Her work spans all media, with many memorable editorial covers and layouts, fashion campaigns, advertising, music videos, commercials and motion pictures to her credit.