The Full Picture

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Up to 50 percent of men and women suffer from thinning hair, according to the American Hair Loss Association; Redken provides an answer in one line.

Incorporating state-of-the-art science and research, Cerafill, new from Redken, enables clients to achieve thicker, fuller hair with one line. The range includes two systems—Cerafill Defy and Cerafill Retaliate—as well as two stylers. Cerafill Maximize Dense FX uses ceramide to strengthen the hair fiber; SP-94 to nourish the scalp; and filloxane for visual fullness, while Texture Effect oil absorbers add body.

For normal to thin hair, Cerafill Defy formulas use ceramide, SP-94 and zinc PCA to strengthen strands and nourish the scalp. The Thickening System Shampoo cleans and strengthens, while lightweight Thickening System Conditioner provides hair with weightless body, volume and shine. Energizing Scalp Treatment, a daily toner, incorporates arginine to promote a healthy scalp.

Cerafill Retaliate, for advanced thinning hair, boasts a shampoo and conditioner with menthol, ceramide and SP-94 to fortify and nourish locks. Minoxidil Topical Solution comes in two strengths: 2 percent for women and 5 percent for men. “Minoxidil is an FDA approved drug that’s clinically proven to regrow hair,” says Dermatologist Nicole Rogers, MD.

“Not only does Cerafill allow you to take charge of your thinning hair from a medical standpoint, but it also offers great styling products for short-term, instant results,” says Redken Artist Lauren Hagen. redken.com —K.H.