As Editor in Chief of American Salon, Kelley Donahue reports on all aspects of the professional beauty industry, including salon business-building strategies, seasonal hair and fashion trends, salon services and techniques, and timely issues impacting manufacturers, schools, salons and distributor principals. In addition to conducting photo shoots--one of which was the recipient of an ABBIES Award for Best Magazine Cover--Donahue also travels extensively throughout the U.S. and abroad, sourcing out new trends and representing American Salon at major industry functions and educational events.
Looking for a faster, natural, easier and more cost-effective way to create sun-kissed highlights in younger clients' hair now that the lazy, hazy days of summer are nearing an end? Then try à l' éponge (translated: "with a sponge"), a brand-new technique from Begonia Fernandez de La Vega, a top haircolorist at PrivE9, a hip beauty establishment in Los Angeles. Here's how it works.
1 Beginning at the back, create veil-like hair sections in the top area of the head.
2 Blend Eugene Perma Solaris Lightening Powder with vitamins and essential oils that are appropriate for the hair type (vitamin E, jasmine and rose for dry hair; jojoba, geranium, rosemary and eucalyptus for oily hair; or sunflower, lavender and rose oils for normal hair) applying the mixture with a sponge under the hair strands on their length, taking extra care to avoid the roots. "Avoiding the roots is essential to producing hair growth that's more natural-looking and easier to maintain," says de La Vega.
3 Process for 15-45 minutes, depending on the desired effect.
5 Rinse the hair once the desired color has been achieved.—K.D.