The hairdressers most important question.
It’s not:
Are my lines clean enough?
Is my salon cool enough?
Is my price low enough?
Is my price high enough?
Are my products good enough?
No, the most important question in becoming a successful stylist is, “Do they trust me enough to believe my promises?”
Without trust you don’t stand a chance.
If you have skill but haven’t been able to build a strong clientele or sell products, it’s likely they don’t trust you as much as you would hope. In fact, if your game is solid but business isn’t growing… look for trust issues.
Earn trust, and everything else will follow.
Inspired (as always) by the writing of Seth Godin.
Hairbrained's Week in Rewind:
- The Community helps Zen Hair with some great advice on blonding!
- How do you deal with extremely difficult guests?
- Education Icon Stephen Moody, Joins the Lineup For Teach In After NAHA
- New member Jefferey S, starts a smart discussion about opening a salon
About: Hairbrained is a community of hairdressers that share a deep passion and desire to celebrate the craft of hairdressing, online socially.The community was founded by two hairdressers, Randy Taylor, a photographer / hairdresser; and Gerard Scarpaci, a world-class educator/platform artist. Both have love for our industry; its people, and the craft of hairdressing. For more information vist www.hairbrained.me.