Guest Blog: Hairbrained on The Hairdresser's Most Important Question

The hairdressers most important question.

It’s not:

Are my lines clean enough?
Is my salon cool enough?
Is my price low enough?
Is my price high enough?
Are my products good enough?

YOUR WEEKLY NEWSLETTER - FREE

Enjoying this story? Subscribe to the American Salon Newsletter

Get inspirational trends, techniques, tips, education and the latest beauty news delivered right to your inbox! To read on the go, sign up today to get weekly beauty news and updates.

No, the most important question in becoming a successful stylist is, “Do they trust me enough to believe my promises?”

Without trust you don’t stand a chance.

If you have skill but haven’t been able to build a strong clientele or sell products, it’s likely they don’t trust you as much as you would hope. In fact, if your game is solid but business isn’t growing… look for trust issues.

Earn trust, and everything else will follow.

Inspired (as always) by the writing of Seth Godin.

Hairbrained's Week in Rewind:

About: Hairbrained is a community of hairdressers that share a deep passion and desire to celebrate the craft of hairdressing, online socially.The community was founded by two hairdressers, Randy Taylor, a photographer / hairdresser; and Gerard Scarpaci, a world-class educator/platform artist. Both have love for our industry; its people, and the craft of hairdressing. For more information vist www.hairbrained.me.

Suggested Articles

Making money in business is a simple equation.

Good planning and forecasting can help mitigate risk by assessing what the likely financial ‘pinch points’ might be over the coming weeks and months.

Nick Stenson digs deep into the protocols you should have in place at your salon, from PPE for staff to how to manage clients.