With The International Beauty Show New York less than two weeks away, we hope you're prepared to join us for three jam-packed days of all things beauty. Entering it's 101st year, the nation's longest running beauty show is set to draw beauty gurus from all different professions to the Jacob K. Javitz center for 500+ exhibitors, a stellar conference program and a set of show-stopping stage performances that are both enlightening and inspirational.
Above all else, one of the show's biggest drawing factors is the world class education available to attendees, including 100 free classes, pay-to-attend master classes and hands-on workshops. Leading up to the event, we're highlighting several speakers that you'll want to add to your list of must-sees. Today's spotlight is on Lisa Strawther.
Who: Strawther is an artist, mom, wife, business owner, educator and longtime lover of makeup, beauty and health. Makeup has been a part of her life ever since she could hold a brush, and education is something she has been passionate about throughout her entire adulthood. With an impressive resume spanning everything from movies, to commercials, to international magazine covers, super models, celebrities and everything in between, Strawther admits that every aspect of the industry is fascinating and she looks forward to growing with the community.
What: At IBS New York, Strawther will be teaching two classes. First, Editorial Face, which is a class dedicated to an editorial makeup tutorial that will also cover things like story boarding, lighting and more. Additionally, Strawther will be teaching Strip Lashes 101, covering everything from flawless application to tips and tricks for placement, sizing and so on.
Why You Should Attend:
1. That sense of camaraderie and empowerment when you are surrounded by peers who love this industry as much as you do. It's invaluable.
2. Education, education, education. Never stop learning!
3. Networking. Hob nobbing is key!
4. Everything you need for your business under one roof...literally. Well, as long as you have enough room in your baggage.
5. The memories. Some of my best times in the industry have been surrounding the IBS shows.