Out There With Ruth: Beauty Underground at NAHA '16

This week, Ruth shares her experience with the Beauty Underground, founded by Charlie Price, at NAHA 2016. As NAHA VIP sponsors, the team put on a show during the evening awards ceremony. Take a look at some of the prep it takes to pull it off, and the looks Ruth did on her models.

 

About: Ruth Roche specializes in design/finishing trends and business – she’s as captivating in front of thousands as she is in an intimate in-salon setting.  She is the winner of multiple North American Hairstyling Awards (NAHA) awards and has contributed to Milady’s Standard Textbook of Cosmetology.  Stylists from around the world learn, grow and fuel their creative fire with her.  She is an established celebrity stylist (Anne Hathaway, Claire Danes, Amy Adams, Pink, Jenna Fischer, Mariah Carey…) and maintains a loyal clientele at RARE Salon in NYC, where she is both founder and creative director.

YOUR WEEKLY NEWSLETTER - FREE

Enjoying this story? Subscribe to the American Salon Newsletter

Get inspirational trends, techniques, tips, education and the latest beauty news delivered right to your inbox! To read on the go, sign up today to get weekly beauty news and updates.

Suggested Articles

Beto Sanchez (@betoloveshair), Ulta Beauty Design Team Member, shares why working at the company is helping him to live his best life.

Building a successful business starts from within.

The latest episode of Access Beauty shares tips for increasing revenue behind the chair.