This week, Ruth shares her experience with the Beauty Underground, founded by Charlie Price, at NAHA 2016. As NAHA VIP sponsors, the team put on a show during the evening awards ceremony. Take a look at some of the prep it takes to pull it off, and the looks Ruth did on her models.
About: Ruth Roche specializes in design/finishing trends and business – she’s as captivating in front of thousands as she is in an intimate in-salon setting. She is the winner of multiple North American Hairstyling Awards (NAHA) awards and has contributed to Milady’s Standard Textbook of Cosmetology. Stylists from around the world learn, grow and fuel their creative fire with her. She is an established celebrity stylist (Anne Hathaway, Claire Danes, Amy Adams, Pink, Jenna Fischer, Mariah Carey…) and maintains a loyal clientele at RARE Salon in NYC, where she is both founder and creative director.