From apps to review sites, salons share tips and tools that help their businesses grow in a digital era.

Emily Post may have written the rule book on social etiquette, but the digital world is a different ballgame.

Take a cue from these renowned salon pros, who expertly use social media as a bottom-line booster.

The Matrix Professional app continues to revolutionize haircolor services for salons and their clientele.

This new color trend could shine a light on your social presence.

A top social analytics company found that incorporating florals into posts showed some brands a 121 percent increase in engagement.

Discover the newest tools designed to educate stylists and help them to grow and prosper.

Hosted at the Las Vegas Convention Center from June 23-25, attendees had access to more than 350 innovative brands.