In honor of TIBI’s 20th anniversary, Aveda Artist Frank Rizzieri created classic controlled texture inspired by New York City street style at their recent SS18 show. With touchable texture and natural shine, the look was a perfect complement to the collection’s dreamy pastels.
Get The Look:
- Spritz Aveda’s new Texture Tonic throughout hair to add texture and shine.
- To get the most out of the texture tonic, Rizzieri suggests to “mist on hair and then blow dry in until completely dry. The heat from the blow dryer helps deliver that extra bit of stylish grit without the crunch.”
About: Founded in 1978 in Minneapolis, MN, Aveda creates plant-based hair, skin and body products for beauty professionals and consumers. Aveda innovates in botanical technologies, combining the principles of modern science and Ayurveda, the ancient healing art of India, to develop performance-driven hair, skin and body products—made with pure flower and plant essences— that are created with respect for the Earth, and a comprehensive menu of ritual-based treatments for holistic beauty. www.aveda.com