The Golden Hour: Fall For 8 Indulgent Shades from TIGI

JUST IN TIME FOR AUTUMN, TIGI is introducing eight brand-new cool gold and golden natural shades across both creative and gloss portfolios. Creative 7/32 (golden violet blonde), 9/23 (very light violet golden blonde) and 9/32 (very light golden violet blonde) were developed in a permanent base and deliver up to four levels of lift. Gloss 4/30 (golden natural brown), 6/23 (dark violet golden blonde), 6/30 (dark golden natural blonde), 7/32 (golden violet blonde) and 9/32 (very light golden violet blonde) were developed in a demi-permanent base. They’re ideal for refreshing corresponding TIGI ©opyright colour creative shades on lengths and ends, and also allow clients to experience lower commitment, low- maintenance, ammonia- free hair color. 


Colorist Renee Valerie used the Silhouette Technique to bring emphasis to the perimeter shape around the face, creating lift and brightening the complexion. Working with a variation of color levels creates a perfect silhouette effect. Here’s the formula she used on a natural level 5.0 light brown.

American Salon Lookbook

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FORMULA 1: Rich Suede
30g gloss 4/30 + 30g gloss 6/30 + 90g activator 8.5vol/2.55%

FORMULA 2: Light Suede
40g gloss 6/30 + 60g activator 8.5vol/2.55%

FORMULA 3: Pre-lighten 40g true light + 60g activator 8.5vol/2.55%

FORMULA 4 (Toner) Camel 30g gloss 7/32 + 45g activator 8.5vol/2.55%


Richy Kandasamy, TIGI Technical Director, used three different lighter color variants to create a contouring effect, defining the shape of the hair. Here’s the formula he used on a natural level 7/0 blonde.

FORMULA 1: Marble Blonde 60g gloss 7/32 + 90g activator 8.5 vol/2.55%

FORMULA 2: Pre-lighten 30g true light white + 45g activator 5/vol/1.55%

FORMULA 3: Antique Gold
60g gloss 9/32 + 90g activator 8.5vol/2.55%

FORMULA 4: Soft Antique Gold 40g gloss 9/32 + 60g activator 5vol/1.5%