About Time

 

BRIGHT IDEA

 

The Private Room in Beverly Hills, CA welcomes a new signature service designed to help the everyday woman on the go transition from day to night and work to play, or prepare for a special occasion. The Six, a menu of classic hairstyles including The Wave, The Sleek, The Pony, The Bun, The Braid and The Tease, are all styled without blow-drying or washing. To celebrate the new service, the salon hosted an event with a DJ and invited local media in Los Angeles to pop into the shop and experience one of the six 30-minute services. “I noticed that the classic styles are always part of our daily lifestyle,” says the salon founder and head stylist Tina Dizon. “I saw a real need for a service that was faster than a blow-dry, yet provides a true style.” —D.C