The Business of Birthdays

Turn your neighbors' birthdays into profitable days for your salon business with Birthday Connections, a company that builds accurate mailing lists based on specific customer demographics and delivers special offers to area residents around their birthdays. Since birthdays are often synonymous with pampering, a special offer, such as a discount on services, a free product or a free add-on service, will entice potential clients to visit your salon, make people aware of your business, and help build a loyal clientele. Available in two formats—traditional card greeting with gift certificate and birthday letter with tear-off gift certificate—Birthday Connections is sure to make birthdays happy days for all. birthdayconnections.com —N.P.


 

YOUR WEEKLY NEWSLETTER - FREE

Enjoying this story? Subscribe to the American Salon Newsletter

Get inspirational trends, techniques, tips, education and the latest beauty news delivered right to your inbox! To read on the go, sign up today to get weekly beauty news and updates.
Read more on

Suggested Articles

Beto Sanchez (@betoloveshair), Ulta Beauty Design Team Member, shares why working at the company is helping him to live his best life.

Headliners: Bobbi Brown, Sir John, Andrew Carruthers and more. Proceeds will benefit beauty-based education programs and those affected by COVID-19.

Building a successful business starts from within.