Creative Rush - The Wire June 2014

Thousands of industry professionals took Chicago by storm at the 91st America’s Beauty Show. 

This year’s America’s Beauty Show (ABS), produced by Cosmetologists Chicago, blew away the more than 55,000 attendees at the Windy City’s McCormick Place. Beauty professionals gathered for the best in education and entertainment at the annual event, which took place in March. The first night of the three-day extravaganza kicked off with the third annual BeautyBash, where industry professionals danced the night away. It was back to business the next two days on the show floor, and on The Runway as industry leaders including Aloxxi’s Leonardo Rocco and Teri Dougherty; TIGI’s Nick Irwin; Redken’s Sam Villa; and Mark Hayes and the Sassoon Creative Team showcased their talents.

In addition to spotlighting the latest hair trends, ABS offered more than 70 continuing education and 108 manufacturer-sponsored classes. Among them were Master Classes from top stylists Tracey Hughes and Martin Parsons; tip-to-toes nail education from the CND team; and an array of haircutting, coloring, styling and makeup classes. At the second annual All Star Trends Panel, several hundred beauty professionals witnessed experts including Wella Vice President of Education Fabio Sementilli, CND’s Jan Arnold, Goldwell’s John Simpson and TIGI’s Irwin provide insight into the future of the beauty industry along with important advice about career enhancement.

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In the ABS exhibit hall, more than 450 manufacturers and distributors, including Wella Professionals, Nioxin, Redken, Pureology, Matrix, TIGI, CND and Moroccanoil, offered their newest products, tools and equipment for hair, skin and nail care. Visit americasbeautyshow.com for more information. ✂ —Lisa Bruckenstein

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