The Industry Mourns Loss of Guy Mascolo
Toni&Guy and TIGI co-founder Guy Mascolo passed away on May 6 after suffering a massive heart attack at his home in Dallas. Mascolo, whose birth name was Gaetano, was born in 1944 to Francesco and Maria Mascolo. He and his brother Toni launched globally renowned hairdressing company Toni&Guy in Clapham in South London in 1963. The teenage brothers learned their hairdressing skills from their father, himself a respected hairdresser. As the business took off, they also launched their own product line, TIGI, and opened salons in the United States.
 Guy Mascolo |
"Guy had the natural ability of hairdressing since he was 14 years old," said Paul Joseph, a founding director of Toni&Guy in Dallas. "He could naturally do whatever he could visualize. He was a hairdresser's hairdresser."
Mascolo was an enthusiastic sportsman with a passion for the Chelsea football team. He was also a brilliant guitarist who wrote and produced music for himself and others. He is survived by his two sons, Guy Junior and Zak (creative director of Toni&Guy New York), from his first marriage, and two daughters, Emanuella and Zara, from his second marriage. He also had nine grandchildren.
Redken Announces 2010 Makeover Contest
Through July 31, salon owners can enter the Ultimate Redken Salon Makeover Contest to win a complete salon makeover in 2010. The winner will work with a designer to reinvent the space with new fixtures and design elements, but the makeover is more than just aesthetic. The prize also includes one-on-one business evaluations and consultations with Redken Business Partner Peter Mahoney, president of Salon Consultants International, and a private Step UP! course with Redken Business Partner Michael Cole of Salon Development Corporation to motivate and inspire the winning salon's staff. All contest entrants will receive a free copy of Reinventing Space: The Clear Logic to Successful Salon Design and Retail Merchandising by Peter Millard (while supplies last). For more information or to enter, visit redken.com/makeovercontest. —L.M.
 2009 winner Fifth Avenue Salon and Spa in Louisville, KY, after its makeover |
Clairol Professional Announces True Color From the Heart Contest Winners
Clairol Professional has announced the stylist and student winners of its True Color From the Heart contest, which kicked off during American Heart Month in February and supported Go Red For Women, the American Heart Association's cause to raise awareness about heart disease in women. To enter, colorists made over their favorite clients by recreating a red, brunette or blonde technique created by celebrity colorists Jennifer J. and Rona O'Connor using Miss Clairol and Clairol Professional Premium Crème. Professional stylist winner Stephanie McCrary of Mount Pleasant, SC, used Jennifer J.'s In Blonde We Trust technique and won a trip for two to attend Premiere Orlando in Florida, a $500 American Express Gift Card and the opportunity to meet Clairol Professional's Artistic Director Danny Lapointe and Lead Color Master Anita Gutierrez. Student winner Krishna Rogers of Merrillville Beauty College in Merrillville, IN, used O'Connor's Sun-Kissed Brunette technique and won a $500 American Express Gift Card, an in-school educational seminar conducted by a Clairol Professional Educator and admission to a national cosmetology show for a learning session with Lapointe and Gutierrez. Both winning techniques will be featured on clairolpro.com. —L.A.
 Rona O'Connor hosting a seminar at The Studio, LA to teach colorists the Ready-to-Wear Red technique she created for Clairol Professional's True Color From the Heart contest |
Belvedere Partners With Freestyle Systems
Freestyle Systems has announced that its SpectraLights and Freestylist Dryer Support Systems will now be available in Belvedere showrooms across the United States and in Canada. "Partnering with Belvedere was a perfect fit for us because they cater to the upper echelon salons, and our product is targeted to the same market," said Blair Hopper, president of Freestyle Systems. "Belvedere also has the capability to incorporate our systems into their designs, which will be great exposure for us." Belvedere, the largest salon furnishings manufacturer in North America, will showcase the Freestyle Systems products in its New York City, Los Angeles, Minneapolis, Toronto and Fort Lauderdale, FL, showrooms. "With this partnership, we will continue to strive to make the hairstylist's job easier while maintaining a great-looking salon," said Craig Christianson, marketing manager for Belvedere. —L.M.
 The Joseph Anthony Salon in Glen Mills, PA |
Pureology Supports Global Green USA
Pureology Serious Colour Care, the pioneer in sulfate-free shampoos, is lending its support to Global Green USA, the U.S. affiliate of Green Cross International, which aims to help solve world environmental challenges. "Throughout 2009, Pureology will continue to educate salon professionals on how to take strides toward a more sustainable future, beginning with their salons," says Karen Fuss-Zipp, vice president and general manager of Pureology. Pureology is setting the example with its bottles, which are made of 25 percent post-consumer recycled plastic; its products, which are 100-percent vegan and contain organic botanicals and aromatherapy essences; and its sustainable manufacturing practices. Pureology also encourages salons to only run the tap while rinsing, use energy-efficient washing machines, offer filtered tap water and install high-efficiency faucets and toilets. —L.M.
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Framesi USA Acquired by Company President and CEO
President and owner of Framesi Worldwide Fabio Franchina and Framesi USA CEO Dennis Katawczik have purchased all assets of Framesi USA from The Colomer Group, effective April 1, 2009. "Dennis and I are 100 percent committed to continuing and building upon Framesi's long-standing reputation of product excellence, formulation expertise and, above all, an absolutely uncompromised commitment to the professional hairdresser," Franchina said. "Amongst the recent litany of big-business consolidation, this transition will be a breath of fresh air to the professional beauty industry." Framesi was founded in 1945 in Milan, Italy, by Roberto Franchina and is now distributed in more than 70 countries. The Pittsburgh-based Framesi USA senior management team is largely made up of licensed hairdressers. —L.M.
Cinderella Hair Partners With Miss USA Pageant
Cinderella Hair helped three of this year's Miss USA contestants prepare for their big night by giving them long, flowing, pageant-worthy locks. Michele Rae, a stylist at The Art of Hair salon in Minneapolis and the city's leading certified Cinderella Hair extension stylist, was introduced to the Miss USA pageant system by About Face's Brenda Torre, the official makeup artist and stylist to the six state pageants produced by Future Productions. Torre enlisted Rae because of her extensive Cinderella Hair experience, and Cinderella Hair agreed to provide the necessary extensions. Rae applied between seven and eight bundles of extensions to match or complement the competitors' base colors. "It's very demanding competing at the state and national level," said Irvin Krauledis, director of education for Cinderella Hair. "Using our extensions allowed each pageant contestant to relax knowing she had the very best hair extensions used worldwide." —L.M.
 Cinderella Hair Director of Education Irvin Krauledis; Alexandra Wehrley, Miss Wisconsin USA; Patrice Williams, Miss Colorado USA; Jessica Rowell, Miss South Dakota USA; and hairstylist Michele Ræ |
P&G Announces Key Leadership Changes
P&G Professional Care—whose haircare brands include Nioxin, Wella Professionals, Clairol Professional, Graham Webb, Back to Basics and Sebastian Professional—has made two changes to its global and regional leadership teams. Kevin Otero, formerly general manager of P&G North America Professional Care, will take on the role of general manager, Global MDO, Professional Salon, while Reuben Carranza will expand upon his position as director, North America Professional Care Exclusive Lines, to become director, North America Region, Professional Salon. "The moves continue to strengthen P&G's total beauty and grooming structure to enable increased growth," said Robert Jongstra, president, Global Professional Salon.
 Kevin Otero |
As general manager of Global MDO Professional Salon, based in Geneva, Otero will develop the go-to-market capabilities to deliver the goals of the Global Professional Care teams across all functions while keeping the organization close to the salon environment and the stylist in each local market. "Kevin Otero turned North America into a prime driver of growth in Professional Care, with their portfolio showing multiple-percentage-point growth, despite overall market contraction," Jongstra said. "I am thrilled to have Kevin take over this important role."
Carranza will now direct P&G's Professional Open Line Organization in addition to managing the Exclusive brands and leading the company's Woodland Hills, CA, headquarters. Carranza will report to Otero. "As the new leader of the North American region, Reuben will bring his huge passion for working with salons and stylists to the entire organization," Otero said. "His leadership has been an integral part of the business turnaround we're starting to see."
 Reuben Carranza |
Since 2006, Otero and Carranza have worked together to lead the restructuring of the P&G North America Professional Care into an integrated organization. "I see our business, both in North America and globally, as only getting better," Otero said. "Throughout the world, we will be bringing more product innovation, stronger holistic approaches with unique marketing and salon merchandising, breakthrough education and new services to build client demand and salon business." —L.M.