Salon business owners of all descriptions will benefit from this exploratory web event designed to answer the question, “Should I consider a private label line?” Join the ProfessionalBeauty Association and Jay Williams, principal for genesis private label, in a discussion-oriented webinar surrounding the many considerations to retailing your salon’s own brand. Jay will lead you through the six rules to follow BEFORE launching a private label line- including the all-important “Make sure you are a good candidate!”
MONDAY, APRIL 28, 2014
Questions addressed include:
- What types of salons experience the most success with private label?
- Do I have time?
- How much will I invest up front?
- Should I involve my staff?
- What type of marketing changes will I need to make?
Webinar registrants are encouraged to ask questions which will be included in the presentation. Register today!
About PBA Education
The Professional Beauty Association (PBA) develops and offers progressive, relevant and quality education for our members. Our live and online education and resources meet the needs of today’s busy professional and cover a range of topics. Along with our Education program, PBA provides our members with Government Advocacy, Signature Events, Charitable Outreach, Research and Business Resources. Visit probeauty.org for more information.