Joico Launches the Joi of Summer Facebook Fundraiser

Joico Senior Vice President and General Manager Sara Jones is being presented with the Spirit of Life award at the City of Hope reception at Cosmoprof North America later this month in Las Vegas, and to celebrate this important honor, the company is spearheading a fundraising drive to raise awareness and money for the research and cure of cancer. Joico, a longtime partner and supporter of City of Hope, just launched the Joi of Summer campaign on Facebook, which encourages people to donate money to this extremely important cause. As an added bonus, when the drive reaches one of Joico's three monetary goals—$1,000, $2,500 and $5,000—the company will donate products and gifts to families chosen by City of Hope to assist them with their every day needs.

Please show your support by going to the Joico Facebook Causes App, clicking to give back and sharing the link on your Facebook wall. But please hurry, as the drive ends on July 22!

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