Macadamia Professional partnered with MILK Studios and MADE Fashion Week for two shows during SS15 New York Fashion Week. Macadamia Professional’s International Creative Director, Giannandrea, was lead stylist at both the Isa Arfen and Zoe Jordan shows. Isa Arfen’s line is all about beauty and wear ability coupled with a modern, utilitarian feel using traditional fabrics while Zoe Jordan’s look is accessible contemporary with a tomboyish, sporty element. Giannandrea’s hair looks and inspiration for both shows are below:
ISA ARFEN
Hair Look: 90’s Next Day Model Hair
Lead Stylist for Macadamia Professional: Celebrity Stylist Giannandrea
Step-by-Step:
1. Apply a dollop of Macadamia Professional Foaming Volumizer mostly at the roots.
2. Using hands and diffuser dry it side to side and upside down to increase volume.
3. Once dry, apply Macadamia Volumizing Dry Shampoo to create extra volume and separation. Then use hands to pull hair back gently – not too tight – to maintain soft, natural look.
4. Pull into low pony at the nape of the neck and use small brown elastic to hold in place.
5. Leave soft and run Macadamia Professional Whipped Detailing Cream through the length of the pony to provide added texture and detail to the hair.
6. Mist the Macadamia Control Working Spray to create a light hold.
ZOE JORDAN
Hair Look: Urban Chic
Rock and roll inspired look, capturing an urban landscape
Lead Stylist for Macadamia Professional: Celebrity Stylist Giannandrea
Step-by-Step:
1. Part hair down the center and apply Macadamia Professional Foaming Volumizer from roots to ends, massaging at the crown for extreme volume.
2. Blow dry in small sections with hands only to create a dimensional imperfectly textured look, focusing again on the roots to increase volume.
3. Once dry, divide the hair in two sections on each side of the center part and twist the two sections tightly together – spraying Macadamia Control Working Spray to create hold and grip – down the whole length of the hair to create pigtail-like twists, spinning the twist up against the side of the head and securing with bobby pins. Let the buns set for 20 minutes.
4. Remove the pins and unwrap the hair, letting it fall. Scrunch the roots to get extra volume. Spray Macadamia Professional Nourishing Moisture Oil Spray throughout the hair to increase shine.
5. Create a big side part, pushing all the hair over to one side and securing in a low ponytail. Use Macadamia Professional Whipped Detailing Cream through the ends of hair, rubbing fingers together over the hair to create texture.
6. Set the look with Macadamia Control Working Spray.
About: Macadamia Professional, The Oil Authority for Global Textures, offers professional hair care, treatment and styling solutions with transformational products that address the unique moisture and style control needs of each hair texture. Each product contains Macadamia’s exclusive PRO OIL Complex, a blend of therapeutic Macadamia and Argan Oils, rich in Omega 7, 5, 3, and 9 fatty acids, which deeply yet weightlessly nourish and repair hair from the inside out, rather than just conditioning from the surface, to renew hair’s natural texture with healthy shine, bounce and manageability.