Mercedes-Benz Fashion Week Spring 2013 NYC: Reed Krakoff

At Reed Krakoff's spring 2013 show, Redken Creative Consultant Guido created a wet-looking ponytail that perfectly fit his idea of who the Reed Krakoff woman is: a sophisticated city-dweller who is grounded in the present. To get the look, which he said had no point of reference to previous eras, Guido wet the hair and applied All Soft Argan-6 oil liberally. He then pulled the hair into a low ponytail, raking his fingers through for texture, and sprayed the sytle with Forceful 23 for hold and extra shine. Makeup, by Diane Kendall from M.A.C, was minimal—a well-moisturized face dabbed with concealer where necessary.

Suggested Articles

R+Co educators and 901 Academy artists are collaborating on classes.  

Ratajkowski gets a summer bob, Zendaya rocks bangs and JVN reps Essie.

A new ’70s chic look for Hilary Duff, Yara Shahidi’s looped braids grace the CFDA red carpet and a new Lion King makeup line is coming.