Haircare company Moroccanoil has launched an e-commerce feature on its website for customers to directly purchase the full line of products online. To demonstrate its commitment to maintaining the integrity of the brand and its anti-diversion program, Moroccanoil is ensuring salons continue to reap the benefits from client purchases. Before checking out, consumers can select a salon from a list to receive rewards through the brand’s profit-sharing system. To join the e-commerce list of participating salons, contact moroccanoil.com —Jennifer Barnes
