Moroccanoil x Parsons Eco-Friendly Initiative

(Moroccanoil Parsons)

Moroccanoil is making an effort to be more eco-friendly with a new sustainable packaging initiative through the New School’s Parsons School of Design. The partnership harnesses the creativity and ingenuity of Parsons students through a classroom competition, in which the competitors will present their portfolios to a panel of judges.  

Faculty members and Moroccanoil executives will choose two winners at the end of the course in December 2019, one from the MFA Industrial Design program and one from BFA Product Design. Students will learn various skills and concepts of packaging design throughout the course, including user and brand research, concept development, testing, analysis and prototyping. The winners will get the chance to have their vision and ideas come to life when Moroccanoil develops the new sustainable packaging for market.  

This program is part of a larger sustainable development project at Moroccanoil: co-founder Carmen Tal and Sustainability Manager Bryan Zimmerman have plans to partner with Green Circle Salons, and already have packaging made of recycled materials on shelves in salons and stores across the country.  

YOUR WEEKLY NEWSLETTER - FREE

Enjoying this story? Subscribe to the American Salon Newsletter

Get inspirational trends, techniques, tips, education and the latest beauty news delivered right to your inbox! To read on the go, sign up today to get weekly beauty news and updates.

“We are thrilled to gain access to the next generation of forward-thinking creatives at Parsons and recruit them for an initiative that will live beyond a class project. This is a chance to further our sustainability efforts and give the next generation the opportunity to make a difference. We are eager to see their designs and put their ideas into action,” Tal says.  

 

Read more on

Suggested Articles

While in-person education is temporarily on hold, Moroccanoil is launching an online platform.

The new app connects clients with salons and stylists based on their expertise, service, location and more.

For clients who color or heat style their hair frequently, bond-building treatments are an absolute must.