New Faces, New Bases

Take a look at some recent appointments and promotions in the salon and beauty industry:

Bismark Phillips Communications & Media (BPCM) appointed Julie Leong to its beauty division development team.

Harms Software announced the addition of Matt Martinelli to the company. He will be responsible for public relations and editorial requests.

KPSS, distributor of Goldwell and KMS California, announced the addition of Trevor Attenborough as vice president of marketing and Sandra Humphries as vice president of education.

Matrix named Elisa Fischer vice president of marketing. She will be responsible for strengthening the brand’s development.

The National Cosmetology Association (NCA) appointed Linda Whitehurst as national project director for Look Good...Feel Better.

ViaBeauté, a division of Ultimate Beauty Companies, hired Rachel Hatlestad as its newest Beauté Ambassador. Hatlestad will be responsible for establishing new business opportunities with elite spas and salons throughout the greater San Francisco Bay area.