Who doesn't love making history AND getting a free mani? This past weekend, OPI set a Guinness World Record for 'The World's Longest Manicure Bar.' The event was held in Santa Monica from 9am to 5pm, where all were invited to attend and receive a free OPI GelColor manicure to help OPI make history.
To achieve the goal, OPI created a 155 foot long manicure bar sprawled out along Santa Monica's famous 3rd Street Promenade shopping area, just steps from the beach. More than 50 nail technicians were seated along the bar giving event attendees GelColor manicures with OPI's newly launched innovation, ProHealth Top and Base Coat. The exclusive ProHealth Base and Top Coat technology provides healthier looking nails during wear and even after removal. When combined with iconic OPI GelColor, attendees received a flawless GelColor manicure that can be removed scrape-free in as little as seven minutes without the worry of damaging nails.
The 155ft long manicure bar sprawled out along Santa Monica's famous 3rd Street Promenade
Among the list of attendees was actress Peyton List and Tom Bachik, celebrity manicurist and OPI's newest global nail ambassador. The event featured music, a selfie station, a plush lounge, and OPI treats, amongst other activations. OPI Co-Founder and Brand Ambassador, Suzi Weiss-Fischmann, was also in attendance.
"To see so many nail technicians and so many OPI fans come together to do something as grand and fun as setting a world record was a real treat," says Weiss-Fischmann.
About: OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. With exceptional formulas, fashionable colors, and iconic names, OPI's heavily pigmented lacquers are super-rich, long lasting and chip-resistant – offering an affordable luxury to consumers. OPI nail lacquer is available in more than 200 shades.