Michelle D'Allaird
On September 30th at 12pm EDT, The Professional Beauty Association (PBA) will present their new webinar for salon owners, Branching into Skin Care Services… It CAN Be Done!, a complimentary 60-minute webinar hosted by renowned consultant, educator and business owner Michelle D’Allaird.
The webinar will focus on various strategies for attracting new clients and increasing sales averages per customer by including skincare treatments on a salon’s menu to compliment existing services. D’Allaird will talk about how to hire the right skincare team member, educate current employees to provide skin services, choose the right products, services and equipment and successfully market the new addition. To register, go to probeauty.org/eduonline - C.G.