Reality TV Star is New Spokesmodel for So.Cap.USA

Ashley Elmore's new tresses.

So.Cap.USA has just named Ashley Elmore of The Bachelor fame as spokesmodel for their She Hair Extensions this summer. All So.Cap.USA extensions are manufactured in Naples, Italy, and include 100 percent human hair and keratin protein tips that can be bonded with warm or cold fusion for healthy and natural-looking results.

Elmore decided to invest in professional hair extensions before participating in new reality shows, including The Bachelor Pad, because she wanted more length, body and volume. Kathy Williams, So.Cap.USA national education team member, completed Elmore’s makeover and exceeded her expectations. “The extensions really do look like my natural hair, I feel so glamorous and beautiful,” Elmore says. —Jennifer Barnes