Robanda International, a diversified beauty products manufacturer, announced the acquisition of Crack Hair Care. The addition of the high-performing hair care line increases the company’s offering even further into the salon professional space.
Crack Hair Care, also known as Crack Hair Fix, provides a complete, all-in-one repair regimen for hair. Established products in the line include Crack Styling Crème, Clean & Soaper Shampoo, In Treatment Conditioner, Crack Mist and the most recent launch, Finishing Spray. The line is suitable for all hair types and is 100% vegan, as well as paraben and sulfate free.
“We are very excited to add Crack Hair Care into the Robanda family of brands,” says David Leib, President of Robanda International. “Our goal is to more than double the brand’s international distribution by 2018 and we believe this can be done with our extensive network of wholesalers and international sales reps.”
Robanda currently owns and distributes brands to over 50 markets worldwide, covering the beauty industry from head to toe. Brands include: Bodyography Professional Cosmetics, ProRituals, The Twirler, Mighty Hair Clamp, Hydra-Oil, Dissolve, (re)FRESH Dry Shampoo, Mr.Pumice, Omega Labs, USA Lip Treatments, Mood Lips, Retinol by Robanda, Tropical Shine, and The Marilyn Brush.
Robanda will be showcasing the Crack Hair Care brand at CosmoProf July 9-11 at booth 46151. For further information visit www.robanda.com and www.crackhairfix.com.