Three Custom Color Specialists, Juara and Red Market Salon Host Beauty Event

Makeup artist Nathan Johnson with a guest
Last week I hit Manhattan’s Meatpacking District to check out An All New, Sexy You, a unique beauty event sponsored by makeup experts Three Custom Color Specialists, Juara skincare and Red Market Salon, where the event was held. The challenging economic climate inspired the independent beauty brands to join forces, using inventive cross-marketing initiatives to stimulate sales, create buzz, and develop relationships with new and repeat customers. Guests of the free event received complimentary skincare treatments, makeup touch-ups, hair consultations and hairstyling using Izunami styling irons—plus were treated to an open bar. All attendees received a take-home bag of beauty products, shopping discounts and certificates for free services. Juara and Three Custom Color products were also offered for sale during the event at a deep discount. My favorite part of the evening? Three Custom Color’s Trae Bodge turned me on to just how beautiful violet could look on the cheeks and lips. Nothing like having a professional teach you some new tricks! —Lotus Abrams, Managing Editor
Makeup artist Nathan Johnson with a guest

Makeup artist Nathan Johnson with a guest

Juara's co-founders and event attendees

Juara's co-founders and event attendees

 

YOUR WEEKLY NEWSLETTER - FREE

Enjoying this story? Subscribe to the American Salon Newsletter

Get inspirational trends, techniques, tips, education and the latest beauty news delivered right to your inbox! To read on the go, sign up today to get weekly beauty news and updates.

Suggested Articles

Amika has reinforced their commitment to go cleaner and greener by introducing a free, national recycling program.

Hair industry veterans Ray Civello and Lupe Voss have collaborated on a high-tech color line: Color Space, driven by science and education.

The meditative space offers signature facial and body treatments, crystal-embellished treatment rooms, saunas, an event area and much more.