Wella-UNICEF Making Waves Auction Underway

Wella Professionals Facebook Page.

The Wella-UNICEF Making Waves auction kicked off on May 15 via the International Wella Professionals Facebook page. The charity auction features goods donated from renowned fashion designers such as Peter Som and Missoni as well as items donated by Wella Professional ambassadors and creative teams. Proceeds from the auction go to providing hairdressing training to disadvantaged youth in Brazil by building training centers.

Wella Professionals partnered with UNICEF in late-2010 and with their combined efforts they have been able to build and equip a training center in Recife, a poverty stricken area in Brazil, which hairdressers visited to mentor students.

With continued fundraising efforts, Wella-UNICEF Making Waves hopes to develop more training centers in other countries with suffering areas. To place a bid, visit www.facebook.com/wellainternational. —Aja Edwards    


Enjoying this story? Subscribe to the American Salon Newsletter

Get inspirational trends, techniques, tips, education and the latest beauty news delivered right to your inbox! To read on the go, sign up today to get weekly beauty news and updates.

Suggested Articles

The debut collection will feature six cruelty-free, vegan-friendly essentials.

Licensed cosmetologists, barbers, manicurists, estheticians and electrologists stand together to advocate for indoor services.

Through his collaboration with Wahl, he will bring high-quality education to barbers and stylists everywhere.