Color How-To: Brassy Orange to Rustic Red

While you're client is getting used to the cooler weather, there’s no better time to trade in her grown-out color for a more seasonally appropriate shade. And, nothing says hello to winter quite like a full-bodied, warm-toned hue. PRAVANA Color Collective head colorist Presley Poe (@presleypoe) transformed her model from a brassy orange to a radiant red that adds just the right amount of warmth to these crisp days.

Get the look

1. Lift base with PURE LIGHT Power Lightener with 10-volume developer to achieve a warm level 8.

2. Apply base formula: 2 parts ChromaSilk 5.45 to 1 part ChromaSilk 4.52 + 2” inch ribbon of ChromaSilk Red Additive with Zero Lift Developer.

3. Apply mid-shaft formula: 3 parts ColorLush 6RC to 1 part ColorLush 7C + one full dose of ColorLush Red Color Boost + one full dose ColorLush Gold Color Boost to equal parts ColorLush Activator.

4. Apply final formula to ends: ColorLush 7C: ColorLush Activator.

5. Process for 20 minutes, then shampoo with Moisture Rich Shampoo and dry completely.

6. Apply VIVIDS overlay from roots to ends: 3 oz. VIVIDS Orange + 3 drops VIVIDS Blue + .75 oz. VIVIDS Red to create a burnt orange hue.

7. Process for 20 minutes, shampoo and condition. 

8. To recreate Presley’s signature shine, mist towel-dried hair with the lightweight NEVO Intense Therapy Leave-In Treatment to detangle and rebuild strength, then apply NEVO Color Lock to shield hair and color from any environmental damage, ensuring longer-lasting health and vibrancy. Dry and style as desired. 

9. Finish with a few pumps of PRAVANA NEVO Hydra Pearls to seal in moisture, maintain strength and add shine.

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