Color How-To: Brassy Orange to Rustic Red

While you're client is getting used to the cooler weather, there’s no better time to trade in her grown-out color for a more seasonally appropriate shade. And, nothing says hello to winter quite like a full-bodied, warm-toned hue. PRAVANA Color Collective head colorist Presley Poe (@presleypoe) transformed her model from a brassy orange to a radiant red that adds just the right amount of warmth to these crisp days.

Get the look

1. Lift base with PURE LIGHT Power Lightener with 10-volume developer to achieve a warm level 8.

2. Apply base formula: 2 parts ChromaSilk 5.45 to 1 part ChromaSilk 4.52 + 2” inch ribbon of ChromaSilk Red Additive with Zero Lift Developer.

3. Apply mid-shaft formula: 3 parts ColorLush 6RC to 1 part ColorLush 7C + one full dose of ColorLush Red Color Boost + one full dose ColorLush Gold Color Boost to equal parts ColorLush Activator.

4. Apply final formula to ends: ColorLush 7C: ColorLush Activator.

5. Process for 20 minutes, then shampoo with Moisture Rich Shampoo and dry completely.

6. Apply VIVIDS overlay from roots to ends: 3 oz. VIVIDS Orange + 3 drops VIVIDS Blue + .75 oz. VIVIDS Red to create a burnt orange hue.

7. Process for 20 minutes, shampoo and condition. 

8. To recreate Presley’s signature shine, mist towel-dried hair with the lightweight NEVO Intense Therapy Leave-In Treatment to detangle and rebuild strength, then apply NEVO Color Lock to shield hair and color from any environmental damage, ensuring longer-lasting health and vibrancy. Dry and style as desired. 

9. Finish with a few pumps of PRAVANA NEVO Hydra Pearls to seal in moisture, maintain strength and add shine.

Suggested Articles

The singer pays tribute to the '90s with her stacked cut, Selena Gomez rocks jelly nails

Owners can invest in technologies that help them optimize daily operations and benefit their employees.

We're fueling up on hair inspo for the cooler months. See some of our fave shades here.