Professional hair care brand PRAVANA introduces NEVO Super Shape EXTREME, the new, must-have hair spray for strands that stay intact all day and night, free of frizz with an impenetrable, hurricane-proof hold. Lock in any look, including wedding styles, formal up dos, slicked back strands, voluminous curls for a night out- even extreme mohawks are possible! Every stylist’s station needs Super Shape EXTREME for clients who want looks that won’t budge after a few hours of wear. Super Shape EXTREME’s airy, lightweight mist will tame manes while holding strong for up to 168 hours.
Super Shape EXTREME doesn’t just hurricane-proof strands; it also protects hair and adds a glossy shine for a finished look without feeling stiff, crunchy or sticky. The fast-drying, weightless formula helps prevent excess moisture from entering the hair cortex to create a long-lasting, frizz-free, touchable style.
While many hair products are chemical-laden, Super Shape EXTREME is completely vegan, cruelty-free and free of Gluten, Sulfates, Parabens, Sodium Chloride, Phthalates, Propylene Glycol, Cocamide DEA, Cocamide MEA. Super Shape EXTREME hair spray adheres to the strictest regulations for a responsible V.O.C. aerosol to protect the environment from harmful chemicals.
How to use: for bombshell body and lift, mist near the roots and direct hair away from scalp between 4-6 seconds to lock in your look. For EXTREME hold and shine, hold can 10-12 inches away from hair.
To see Super Shape EXTREME in action, click here to watch how PRAVANA stylist Jamie Muniz creates an edgy mohawk adorned with braids and proves first-hand that this fierce style can withstand almost anything thanks to that impenetrable hold!
Super Shape EXTREME launches this month, February 2016.
At the heart of the PRAVANA NEVO styling and care collection, you’ll find the exclusive Drops of the Amazon™ – a natural complex designed to nurture, protect and preserve the surface of hair with three vital ingredients derived from some of the most resilient plants found in the Amazon: Mulateiro Extract, Babassu Oil and Brazil Nut Oil. Additionally, five percent of all NEVO product sales benefit the City of Hope.
Video credits-
Stylist: Jamie Muniz @trekn
Makeup: Jenna Phalouka @jenna_dolly
Model: Lori Delmer @loridelmer
Wardrobe: Caisa Airmet @caisadilla
Videography: Huck Hinshaw @pleasantlycavingin
Photo credits-
Colorist: Erica Keelen @ericakeelen_hair_love
Model: Lunden Mihalic @lundenm
Photographer: Daryna Barykina @daryna_barykina
Makeup: Karen Sarahi Gonzalez @iluvsarahii
Wardrobe: Caisa Airmet @caisadilla
About: Founded in 2004 by 30-year beauty industry veteran Steve Goddard, PRAVANA International is a global salon professional hair care brand "created by stylists, for stylists". PRAVANA'S anti-corporate philosophy goes beyond traditional product creation by redefining personal hair care with a caring commitment towards only the highest quality brand and product precision, underscored by a responsible and altruistic eco-conscious approach, which includes biodegradable packaging, natural, non-harmful ingredients and a built in charitable contribution for every purchase made. Please visitwww.Pravana.com 855-PRAVANA for additional information and locations.