Oribe Hair Care’s Kien Hoang created a rock and roll feel with zig zag textures for Michael Costello’s Fall/Winter 2017 collection.

Redken Global Creative Director Guido created soft, shiny hair with a touch of natural texture at Coach’s FW 2017 Show.

Redken Global Creative Director Guido created a shiny, low ponytail to capitalize on classic femininity at Tory Burch’s FW 2017 Show.

Redken Artist Sean Godard collaborated with Baja East designers to translate the tie dye elements in this season’s collection to the hair.

Aveda Global Creative Director Antoinette Beenders created an array of individual styles for Tome.

Redken Global Creative Director Guido capitalized on understated beauty at Victoria Beckham’s FW 2017 Show.

Wella Professionals Lead Stylist Anthony Turner created sleek, powerful ponytails to compliment Prabal Gurung’s collection.

Redken Global Creative Director Guido capitalized on 90’s cool girls at Alexander Wang’s FW 2017 Show.