Product of the Day: American Crew Lather Shave Cream

Designed for a personalized shave both in the salon and at home, American Crew's new Lather Shave Cream is an essential tool in the barber’s toolkit for a classic, smooth shave.

Formulated with hydrating ingredients, Lather Shave Cream creates a rich, foamy lather that helps soften and lift the beard hair for an easy shave. The formula provides a glide that helps protect skin from irritation and razor burn, leaving the skin feeling smooth and hydrated.

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