Educators and attendees should have a trade show plan that capitalizes on each area of opportunity.
We caught up with Casciola to ask her a few things you might not know about her.
Expanding your list of salon offerings is an easy way to bring new revenue into your business.
Technology is constantly changing the way we live and work and the salon industry is no stranger to these advances.
Visiting SFNY, a private studio by Scott Yance in New York City that’s devoted to beauty and fashion.
Brian Lopez, stylist and director of marketing at Salon Kink in Linwood, New Jersey, recognized a challenge within his salon and decided to act on it.
The companies have joined forces to fill a significant gap in the hair industry: The blending and styling of professional hair extensions.
Data-driven marketing is an emerging trend that takes the customer actions and delivers smart marketing campaigns to those customers automatically.
It’s not every day you can get sage advice from an attorney without spending a dime.
A sharp contrast to the vibrant and vivid colors that were on trend only a few months ago, pale pastels are now the style du jour.