Lydia Sarfati Discusses Making Upgrades to Your Business

If you’re a frequent traveler like me, there are fewer words you love more than, “You’ve been upgraded.” Hotels and airlines are known for having some of the best client loyalty programs, and upgrades are one way to show your appreciation for your most loyal clients. Let’s say you have a client who’s waiting for her hair color to be processed, or you’re running late and want to make up for the delay. Why not offer her an express facial treatment like a Repêchage Lamina Lift Mask? It will help the time to go faster, and she’ll be so happy with the results that she won’t realize she’s been waiting at all. Or try offering a complimentary hand massage with a facial, or an anti-aging eye treatment with a manicure or pedicure. Upgrades like these not only make clients happy, but they also introduce them to other services, and that could make a big difference in your business.


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