New, better, and different ways to raise your revenue? Say less.
Beauty professionals and business owners looking to boost their bottom line will find plenty of takeaways in these sessions at the upcoming Be+Well | Beauty and Wellness Show in Las Vegas (formerly International Beauty Show).
Tap the class or instructor name for more info!
Social Media That Converts: A Workshop for Service-Based Beauty Businesses
Why are you spending so much time creating social media posts that don’t bring you paying clients? Learn how to use social media smarter, not harder, in a class that includes live profile audits and Q&A to help participants improve their social presence in real time.
Instructor: Kirsten Goetzelman, CEO, Enso Wax/ The Waxing Guide
The Hidden Goldmine in Beauty Services: Paramedical Tattooing for Scars, Confidence, and Cashflow
A cousin to microneedling and skin resurfacing, paramedical tattooing can conceal scars and stretch marks, camouflage hair loss, and restore areolas post-mastectomy. The $500-$2000 niche service costs less than $11 in materials, requires no major equipment, and can change clients’ lives. Learn how and why to incorporate this service into your business.
Instructor: Jayd Hernandez, owner, Studio Conceal
Hire Better, Lead Smarter: The New Rules of Building a Team Who Stays
Throw out the old recruiting rulebook, because we are in an entirely new era of attracting, hiring, and retaining great talent. This class focuses on modernizing how business owners hire and lead, giving them a clearer understanding of what top-tier candidates expect in today’s workforce.
Instructors: Christina Stratton & Ilana Alberico, founding partners, The CAB
The Client Journey Blueprint: 6 Touchpoints That Build Loyalty & Boost Revenue
Did you know there are six specific interactions during a beauty or wellness service that have a direct impact on trust, loyalty, and revenue? Master all six and watch first-time clients turn into repeat visitors, and longtime clients into passionate advocates for your business.
Instructor: Kirsten Goetzelman, CEO, Enso Wax/ The Waxing Guide
Steal My Secret: The Client Experience That Sells My Beauty Services For Me
This class focuses entirely on one of the most powerful and impactful selling tools for a beauty business: Client reviews. Learn how online reviews can make or break you, how to prompt clients to leave five-star reviews (without resorting to begging), and what exactly makes clients want to rave, tag, and refer.
Instructor: Jayd Hernandez, owner, Studio Conceal
The Be+Well | Beauty and Wellness Show will be in Las Vegas from June 27-29. To register, tap here and use promo code EDSALON20 for 20% off education.