Pinterest Just Launched an Inclusive Beauty Search Feature

In an effort to make their platform more user-friendly and inclusive, Pinterest just launched a new feature called Hair Pattern. This new launch follows a 2018 feature that allowed users to filter makeup content based on skin tone. And now, according to a press release from Pinterest, users can narrow down their searches for hairstyles, haircuts, and haircolors by their specific hair texture or type. Beyond that, users can also filter by hair pattern: protective, coily, curly, wavy, straight, and shaved/bald. 

The press release went on to say that "over the coming weeks, Pinners can search for a broad hair term like “summer hairstyles”, “glam hair”, or “short hair” and narrow their results by selecting one of the six hair patterns to find hair inspiration that is most relevant to their style and preference." 

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