Color Formula: Darkening Ashy Blonde to a Soft Brunette

It's pretty common for the lighter haired to opt for darker, richer tones come winter. Actress Rachel Bilson was after such a look for the Golden Globes, and haircolorist Cassondra Kaeding, Redken brand ambassador, delivered. “Rachel wanted to step away from being an ashy blonde so we created a soft brunette color with some subtle golden highlights and a dimensional, beachy vibe," Kaeding said. "Glossing with Redken Shades EQ Gloss is my favorite way to help my clients achieve their ideal color and give their hair gorgeous shine and luster that’s perfect for the red carpet.”

Highlight Formula 2 oz. Redken Flash Lift Bonder Inside + 2 oz. Redken Pro-Oxide Developer 30 Volume

Lowlight Formula

.5 oz. Redken Shades EQ 09N, .5 oz. Redken Shades EQ 09NB + .5 oz. Redken Shades EQ 09G; Process with 1.5 oz. Redken Shades EQ Processing Solution for 20 minutes

Root Formula (Zone 1)

1 oz. Redken Shades EQ 08N; Process with 1 oz. Redken Shades EQ Processing Solution for 20 minutes

Gloss Formula (Zone 2 and 3)

1.75 oz. Redken Shades EQ 010N + .25 Redken Shades EQ 08WG; Process with 2 oz. Redken Shades EQ Processing Solution for 20 minutes