Dyson, the company behind the fan favorite blow-dryer and Air Wrap, just announced its latest launch: the Dyson Corrale straightener. It features flexing plate technology that delivers an enhanced style with half the damage. The microhinged plate technology, which flex to shape and gather hair, apply even heat and tension to all the hair strands in every pass and keeping them perfectly aligned, reducing the reliance on heat.
Suitable for all hair types, this unique styling tool also features Dyson’s Intelligent Heat Control for precise temperatures, together with 4-cell lithium-ion battery technology to deliver cord-free performance, allowing users to achieve outstanding style anywhere at any time.
Here's what the founder and chief engineer James Dyson has to say about the latest greatest hair tool invention:
“Since we first started developing the Dyson Supersonic hairdryer, we have continued to explore the science of style, seeking to understand what makes hair smooth, shiny and glossy, and what makes it dull, damaged and lifeless. We have been worried about the style results and heat damage from flat plate straighteners. Flat hair irons apply tension and heat only on the thickest part of the hair tress, the strands at the edges are not clamped, leaving them slack, unheated and leaving flyaways. It requires multiple passes on the same section of hair tress to give an even look, by which time excess heat may have caused reduced strength and less gloss.
We discovered that if the plates could conform to the precise profile of the tress, then with each pass we could apply the correct tension to all the hair strands. This means that we get an enhanced style and without excessive heat damage. We simply do not need the heat that others apply. We engineered unique flexing plates of magnesium copper, wired eroded to a precise accuracy of 65 microns to adapt to the shape of the hair tress. The copper plates wrap around the tress, applying even heat and tension to all the hair strands, keeping them aligned. The Dyson Corrale straightener elevates styling results, while dramatically reducing the heat damage on hair.”