Kevin Murphy looked to different eras as a source of inspiration for the brand's FUTURE.LOVE show in Las Vegas. The Australian hairdresser wanted the hairstyles to be a little old school in terms of volume and shape, but modern when it came to texture. Working closely with renowned fashion stylist Emily Ward, Murphy created an inspiring show full of big hair and retro outfits, taking everyone in the audience back in time.
"It's like a Nick Cave version of the '60s," Murphy says of the show. Combining certain aspects of the '50s and '60s with trends from the '80s and '90s, Murphy and his team of international artists created some looks reminiscent of Brigitte Bardot, while others had a slightly gothic feel. "It's sort of like mixing the wrong with the right," he says.
Before styling, the Kevin Murphy team warmed up the models’ haircolor. "We've been into the cool tones for so long, but I think we're finally moving toward warmer colors," he says, which he predicts we’ll see more of in the coming months. "People are going to go for golden and champagne blondes, and maybe even some red tones," he says.
For styling, Murphy relied on a few key products from his namesake line. In addition to DOO.OVER, a dry powder finishing hairspray that gave both movement and hold to the hairstyles, Murphy used SHIMMER.ME BLONDE for added shine. "I love SHIMMER.ME BLONDE because I don't want the hair to be matte, but I don't want it to be too shiny either," Murphy says.
Speaking to trends as a whole, Murphy, who splits his time between America and Australia, says seasonal trends are not as important as they once were. Rather than changing haircolor according to the season, Murphy says it's all becoming more progressive. "If you think about major designers, they improve rather than completely reinvent," he says. "Brands like Burberry and Gucci don't change; they evolve. I think that's translating to hair and makeup—clients are finding something that works for them and evolving."