Fuel, the company providing world-class cutting and upstyling education supported by a spectrum of professional salon products, announces the addition of True Stylist, hair extension extraordinaire, and international session stylist Paulo Passani as their lead platform artist.
“We are very excited to have Paulo and his creative vision joining the Fuel team,” says Lindsey Misale, Fuel director of education. “His approach and passion for the art of hairdressing is to focus on the client and create wearable styles to enhance her beauty. His talents can be seen in our latest hair collections. Paulo will be at upcoming events and leading the education team at photoshoots.”
A native of Buenos Aires and currently based in Chicago, Passani has more than three decades of creating beauty and he has developed an eye for fashion for a complete head-to-toe image. His talents have brought him to Canada, Italy, Spain and to New York Fashion Week; working with fashion icons Vera Wang, Badgley Mischka, Zac Posen and Alice + Olivia.
“I see education as the ‘recipe’ for a great style, and the ingredients make all the difference,” says Passani. “Just as a culinary creation reaches its potential by using premium ingredients, a great hairstyle is achieved with useable education upheld by exceptional products. Fuel education helps True Stylists evolve their skills and creativity to provide the best client experience.”
About: Founded in 2014, FUEL is a professional beauty brand committed to power the creativity of True Stylists and their clients. Focused, real-world education and an innovative range of salon tools support True Stylists for a successful, sustainable career to meet the demands of their clientele. FUEL wet products are the Power Behind Beautiful Hair. For more information visit www.fuelhair.com