The Fundamentals of Elevation with Sam Villa

Hairdressers may feel stuck in the haircuts they are most comfortable with, and what keeps them stuck is the fear of an unfavorable outcome when stepping outside of those few haircuts, says Andrew Carruthers, director of education for Sam Villa. Often, the way to move past that fear and unlock creativity is to go back to the basics.

Elevation, overdirection and finger angle are all concepts covered in beauty school, but many stylists may not understand what they mean and how they affect the end result of a haircut. Here, Andrew Carruthers, Director of Education for Sam Villa, reviews specific hair-cutting foundations in a 3-part video series, starting with elevation:


About Sam Villa: Sam Villa is founding partner of the Sam Villa brand (Allvus LLC), designed to bring “More Sam to More People.” The educational world of this Stylist Choice Award Winner for Favorite Platform Artist and Educator (2012, 2011 and 2007) and education artistic director for Redken 5th Avenue can be experienced at

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