In Good Repair

Help replenish clients’ hair with Matrix’s newest Biolage collection, formulated for even the most damaged strands.

For clients who frequently color, chemically treat or style their hair with hot tools, Matrix introduces Biolage Advanced RepairInside. While preexisting Biolage lines cater to moderately damaged strands, this new collection is intended for intensely compromised hair. The line is designed to cleanse, condition, impart shine and smooth hair with three daily-use formulas and one professional treatment.

RepairInside Shampoo contains a protein-enriched soy and amino-building arginine formula to heal each strand from the inside, by passing through the intracellular level. RepairInside Conditioner works to restore shine and vitality. The third counterpart, RepairInside Intra-Reparative Control Cream, protects hair from heat without causing flatness, while RepairInside Hyper-Dose Concentrate, the pro-only formula for clients that need extra TLC, will strengthen hair up to 75 percent when used with the complete collection, according to Matrix. “This Brazilian-developed product is a breakthrough for reconstructing hair strength and is going to make some at-risk clients very happy,” says Matrix Artistic Director Nick Stenson. matrix.com —D.C.

 

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