Mercedes-Benz Fashion Week Spring '11 NYC: Odd Molly

At Odd Molly's whimsical show at Lincoln Center, lead hairstylist for Phyto Brent Lowler infused side-swept braids with a flash of color by weaving one of 10 different shades of extensions into the hair, from watermelon pink to lilac to dusty blue. Lowler told me he was very happy to use Phyto's new professional styling line to create the look. "We're using everything—the hairspray, the serum, the mousse—because the look required it," he said.

The makeup look—stained berry lips, a gun metal eye and dewy skin—were the work of Sil Bruinsma, lead makeup artist for Tarte, who described the look as evoking "tough glamour." Temptu was also on hand applying custom temporary tattoos with lettering provided by the designers to several of the models' bodies, while nails were done up in a custom shade of bubble gum pink from Dashing Diva.

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