SureTint Technologies Appoints Oscar Blandi to Board of Directors

Oscar Blandi, one of the most sought-after editorial and celebrity stylists, and owner of the premier Oscar Blandi Salon in New York, has been tending tresses for nearly 30 years. Throughout his career, he has built a loyal celeb clientele with the likes of Naomi Watts, Katie Holmes, Jennifer Garner, Jessica Biel and Faith Hill, and his work is regularly featured in top publications such as Vogue, Elle, Harper's Bazaar, W and Allure.

Today, the iconic celebrity stylist has been named to SureTint Technologies' Management Board, and will also serve as the company's Artistic Director. "I am very excited to be part of the SureTint Board and to be the company's Artistic Director. From the moment I saw their groundbreaking technology and the numerous, measurable benefits Mia by SureTint offers salons and stylists, I knew I not only wanted this system for my salon, but I wanted to be part of the company in some way. Mia is game-changing and no salon or professional should be without it. I cannot be more excited to be part of the team," says Blandi.

SureTint Technologies has come to the fore of the professional world with the launch of their new salon software and stylist app called Mia, or "My Intelligent Assistant." The innovative, multi-platform software is designed to better manage salons' and stylists' hair color and chemical services business. By sizing the exact amount of hair color, developer or other chemical service to dispense for every service type, less waste and more profits are achieved.

Capturing and recording detailed client profiles and exact formula histories also allows for accurate and repeatable color results every time, which helps boost client retention and satisfaction. Mia works on tablets, iPads, iPhones and portable devices. "Mia by SureTint Technologies has an extraordinary and exciting value proposition for the professional beauty marketplace. With our current Mia offering, as well as new products being introduced next year, we are able to provide measurable benefits, insights and artistic support to all aspects of the salon industry-from owners and managers to stylists and ultimately, their clients," says Beth Christie, CEO of SureTint Technologies. "We are honored and delighted to have Oscar Blandi join our Board. I am confident that his innovative, strategic and artistic skills will help support and propel the company's growth in the coming years."