Schwarzkopf Professional Hosts Color Revolution

Recently Schwarzkopf Professional partnered with Kut Haus Salon in Claremont, CA, to host Color Revolution—a showcase featuring some of the most buzz-worthy colorists in the country, who performed some makeover magic with Schwarzkopf Professional’s newest bonding innovations in front of an audience in the mood for serious education. The event was hosted by Schwarzkopf Professional’s Global BLONDME Ambassador Kim Vō and featured Instagram stars Linh Phan (@bescene), Mustafa Avci (@mustafaavci) and Lisa Walker (@lisalovesbalayage).

Phan, who loves IGORA ROYAL Highlifts, presented two models, taking one from an all-over faded pink to a blush, pale blonde with shadow root. Avci prepped the hair with BC Bonacure Fibre Force so his “Old Hollywood” waves would be sleek and smooth. Meanwhile, Walker took one of her models from a mix of red and blonde to a flawless balayage.

Walker, who used highlights to brighten her model’s already light brown hair, used traditional foiling and FIBREPLEX. “For this model, I specifically wanted to show that with FIBREFLEX there is no need to up your developer strength or add extra time to your service,” she said. “All of my models received what I would consider my signature style of high-contrast, low-maintenance hair color.”

Schwarzkopf Professional launched FIBREPLEX, BC Fibre Force and IGORA ROYAL Highlifts (the first color to have fibre bond technology built in) in November.


@PHOTO CREDIT: Schwarzkopf Professional

About Schwarzkopf Professional: Dedicated to creativity, Schwarzkopf Professional is built on a trusted foundation of expertise and quality. With over a century of innovation to celebrate, you can expect a global dynamic presence that keeps the hairdresser at its heart. Creating professional partnerships is at the core of what we do, it’s our philosophy and our point of difference. Staying ahead of the game and meeting the needs of an increasingly sophisticated client base demands total commitment to our partner, the hairdresser. We believe in a passion shared—a passion for hair. We believe in true partnerships—a two-way relationship for life. For more information, please visit www.schwarzkopf-professionalusa.com  

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